Merlin
Gift Card

Creating Memorable & Magical Experiences!

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About The Merlin Gift Card

A Merlin Gift Card is the ultimate passport that unlocks EPIC togetherness at over 30 of the UK’s most loved attractions! From aquariums to theme parks, dungeons to historic buildings, there are a huge variety of attractions for everybody to enjoy. Merlin put all of their energy into creating magical memories for their guests. With over 60 million visitors every year, that’s a lot of unforgettable moments.

Load between £5 and £1000 per card

Can be redeemed online with all of Merlin's UK attractions

Available as a physical Gift Card or a digital e-Gift Card

How We Can Help!

Wondering how your business can utilise the Merlin Gift Card? Here are some schemes we can support:

Birthdays & Christmas Gifting

Prizes, competitions & giveaways

Marketing Promos & campaigns

Reward
and Recognition

How it works

The Merlin Gift Card is redeemed all online via each of the attractions websites. It works just like a normal debit/credit card would do. Simple!

Choose an attraction

Once the recipient receives their physical or digital gift card, they'll visit the website of their favourite attraction.

Select your products

They can browse the available products such as entry tickets, hotel stays, fastrack and VIP experiences.

Pay with the gift card

In the checkout section, the recipient can use their Merlin Gift Card details to pay just like a normal bank card. 

Make memories!

They'll be sent their order confirmation and any tickets via email. Then it's time to look forward to their visit!

Access to the UK's BEST Attractions

FAQ's

Valid with all of Merlin's UK attractions, the Merlin Gift Card can be used to purchase fantastic days out, hotel stays and other extras at the BEST attractions across the country. Explore something new today…

How do I make an order for the Merlin Gift Card?Simply get in touch with our corporate team! Give us a ring on 0330 111 3030 or fill in a contact form here. Let us know how many gift cards you would like to order, how much you would like to be loaded on each card and finally if you would like them to be sent as digital or physical gift cards. Our team will then handle things from here and process the order for you.
How long is the validity period of the Merlin Gift Card?The recipient will have 12 months to spend the balance on their gift card which is measured from the day it was purchased. When they receive their card they'll be given an expiry date displayed on their Merlin Gift Card.
Can the Merlin Gift Card be spent in-person at the attractions?Currently, this is not possible. The Merlin Gift Card can only be spent to purchase products and services online via the attractions websites. Therefore, the gift card cannot be used in-person at the attractions to buy items such as food/drink, souvenirs or entry tickets on the day. However this is something we are looking to implement in the future.
Can the user split their Merlin Gift Card balance across different attractions?They sure can! There are so many different attractions to choose from, so why not enjoy a few.

When it comes to spending some of the balance with their chosen attraction, any remaining balance left on the recipients Merlin Gift Card will then still be available for them to spend with other attractions during the cards’ validity period. They can then repeat the process again with other attractions until their balance has been used up. Users can even 'top up' their balance through the Merlin Gift Card website.

We’re employee engagement and corporate reward specialists, providing experiences, Virgin Experience Days Gift Card, Virgin Experience Gifts eGift Card, Merlin Gift Card, Virgin Gift Card, and Leisure Choice Gift Card.


Proud winners of Investing In People Award 2025 at the Great British Industry Awards, Inspirational Place to Work Award 2022 by IMA and Employer of the Year Business Award 2022 from the Thames Valley Chamber of Commerce.

UK: 0330 111 3030 | USA: +1-303-381-1720 |
UK: info@virginincentives.co.uk
USA: corporate@virginincentives.com

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Virgin Incentives, Stamford House, Boston Drive, Bourne End, Buckinghamshire, UK SL8 5YS.
Registered in England No. 2409444 at the above address. VAT No. GB 532 1031 08