Skip to content
< Back to all blogs

How Does it Feel to Receive Long Service Recognition?

Long service recognition is more than just a work anniversary or a milestone; it’s a heartfelt acknowledgment of dedication, commitment, and hard work. When employees receive recognition for their years of service, it can have a profound impact on their morale, motivation, and loyalty to the company. But how does it really feel to be recognised for long service, and why should businesses prioritise it?

What is Long Service Recognition?

Long service recognition refers to the act of celebrating and rewarding employees for their commitment and tenure within an organisation. It typically involves acknowledging milestones such as 5, 10, 20, or even 30 years of service. Whether it’s through awards, gifts, or experiences, long service recognition plays a crucial role in fostering a positive workplace culture.

Why Long Service Recognition Matters

According to a recent survey, 66% of employees say they would leave their job if they felt appreciated, and recognising long service is one of the most effective ways to show appreciation. When employees feel valued, they are more engaged, productive, and likely to become strong advocates for the company.

For managers and those who work in HR, long service recognition is not just about retention; it’s about building an environment where employees feel a sense of belonging and purpose. Acknowledging an employee’s dedication can boost team morale, strengthen relationships, and enhance overall job satisfaction.

The Emotional Impact of Long Service Recognition

So, how does it feel to be recognised for long service? The answer is simple: incredible.

Employees who receive long service recognition often experience a deep sense of pride and accomplishment. It reaffirms that their hard work and dedication have not gone unnoticed. Recognition can evoke feelings of:

  • Validation: Knowing that years of effort and commitment are appreciated by the organisation.
  • Belonging: Feeling like a valued member of the team and a contributor to the company’s success.
  • Motivation: Encouraging continued dedication and inspiring colleagues to strive for similar recognition.
  • Gratitude: A sense of appreciation for being part of an organisation that values its people.

When an employee reaches a significant milestone and the company takes the time to celebrate it, it creates a lasting positive memory. Whether it’s a heartfelt thank-you from leadership or a meaningful reward, the experience leaves employees feeling engaged and inspired to continue their journey with the company.

Long Service Recognition Ideas

There are many creative ways to reward employees for their long service, and it’s important to choose something meaningful and memorable. Some popular options include:

  • Experience Days: Treat employees to something extraordinary, such as a luxury spa day, a thrilling supercar drive, or an unforgettable hot air balloon ride.
  • Gift Cards: Allow employees to choose their ideal experience with flexible gift cards.
  • Personalised Awards: Custom trophies, plaques, or certificates that reflect their unique contributions.
  • Extra Time Off: Reward their dedication with additional paid leave to relax and recharge.
  • Team Celebrations: A special lunch, dinner, or event to celebrate the milestone with colleagues.

By offering personalised rewards that resonate with your employees, you show genuine appreciation that makes a lasting impact.

When Should You Celebrate Long Service?

While traditional long service recognition often starts at 5 or 10 years, many companies are now recognising milestones earlier, such as at 1, 3, 5, and 7 years. This is because it’s quite rare in today’s workplace that an employee will even make it to 10 years, especially as 1 in 10 employees never stay in the same job for more than a year. Celebrating these shorter and more frequent milestones helps maintain engagement and prevents employees from feeling overlooked in the early stages of their careers.

A suggested timeline for long service recognition could be:

1 year: A small token of appreciation, such as a thank-you card or gift voucher.

3 years: A flexible gift card (£50-£100) for the employee to choose their own treat.

5 years: A larger gift, such as an experience day or an extra day off.

10 years: A more significant reward, such as a weekend getaway or a premium gift.

20+ years: A bespoke, high-value reward tailored to the employee’s preferences. Perhaps a holiday to their favourite destination?

The Business Benefits of Long Service Recognition

Recognising long service brings numerous benefits to businesses beyond just making employees feel good. It significantly contributes to higher employee retention rates, as people are more inclined to stay with an organisation that values their contributions. A culture of recognition fosters stronger workplace relationships and enhances the overall company atmosphere, making it a more enjoyable place to work.

Additionally, employees who feel appreciated tend to be more productive and engaged, which can positively impact business outcomes. Furthermore, a robust recognition programme enhances the employer brand, making it easier to attract and retain top talent in an increasingly competitive job market.

Source: EFX, Jan 2025

Conclusion

Recognising long service isn’t just a nice-to-have; it’s an essential part of a thriving workplace culture. When employees feel valued and appreciated, they are more engaged, motivated, and loyal to their organisation. Long service recognition should be a key focus for any business that values its people and wants to foster long-term commitment.

At Virgin Incentives, we offer a range of unforgettable experiences and gift cards that can make your long service recognition programme truly special. Whether it’s a once-in-a-lifetime adventure or a luxurious retreat, our products are designed to show appreciation in the most meaningful way.

Looking to enhance your long service recognition programme? Find out more about loyalty and long service awards below:

So what are you waiting for?
Let’s get talking!